Your shipping packaging turns into a picture frame.
Instead of ending up in the trash, the packaging becomes part of your poster.
You build your frame yourself – sustainable, simple, cost-effective.
A concept that connects design and sustainability.
Included in every order
Every order includes everything you need: poster, frame bars and cutter knife.
It's that easy.
Remove the rods from the packaging, snap them together, and the frame structure is done.
Tear open the paper and feel that it's not a normal poster.
Now cut along the pre-perforated lines. Your framed background is created directly from the packaging.
Add the background, put the poster on, attach the last pole. Your selfmade frame is finished.
Efficiency in packaging.
Packaging, shipping and usage in harmony.
Sustainability in numbers.
Packaging gets reused
Depending on the order, 40–80% of the shipping packaging is reused. The cardboard becomes the backing of the frame.
Circular instead of disposable.
Less material usage
By removing glass fronts and MDF backing boards, significantly less material is required. The DIY frame uses four lightweight plastic bars and the shipping box as a sturdy backing.
Fewer resources, same look.
Lower shipping emissions
Flat, lightweight packages significantly reduce transport volume and weight. On average, this reduces shipping emissions by around 35%.
Design saves CO₂.
*Data based on internal surface & weight calculations (45 × 60 cm format) and sustainability logistics studies (García-Arca & González-Portela, MDPI Sustainability 2017).
Posters reimagined. Pricing redesigned.
Comparison for poster + frame (45 × 60 cm)
Up to 65% cheaper than other brands (45 × 60 cm) – because we produce and package directly. No print on demand, no expensive frames. Our packaging becomes the frame and saves material and shipping costs.
